How We Help
Independent AI governance advisory for CEOs and boards navigating commercial decisions with enterprise risk.
We help you make defensible AI decisions that balance profit opportunity with regulatory compliance, reputational risk, and board accountability.
Advisory, Not Consulting
We don't implement systems or manage projects. We provide independent perspective on AI decisions that involve governance frameworks, commercial trade-offs, and board-level accountability.
What We Do
- • Advise on specific AI decisions requiring governance oversight
- • Assess commercial trade-offs between profit and risk
- • Review AI strategies through 15-Dimension AI Governance Framework
- • Prepare board briefings on AI risk and opportunity
- • Provide second opinions on vendor claims and build/buy decisions
What We Don't Do
- • Implement AI systems or manage technology projects
- • Provide legal advice or regulatory compliance services
- • Offer technology training or change management
- • Promise ROI guarantees or transformation outcomes
- • Take vendor commissions or implementation fees
We work alongside your legal/compliance teams; we don't replace them.
How It Works
Engagement structured around your specific decision, not our service catalogue.
Initial Conversation
60-minute discussion about the specific AI decision you're facing. We focus on understanding the commercial opportunity, governance requirements, and risk considerations.
No obligation. If we're not the right fit, we'll tell you immediately.
Decision Assessment
We apply our 15-Dimension AI Governance Framework to your specific decision context. This identifies risks you may have missed, commercial trade-offs requiring board awareness, and regulatory considerations.
Deliverable: Written assessment (typically 10-15 pages) with specific recommendations.
Strategic Conversation
We discuss the assessment findings with your leadership team. The focus is on helping you make a defensible decision, not selling you on our recommendations.
Board briefing materials included if governance presentation is required.
Ongoing Advisory (Optional)
Some decisions require continued oversight as implementation proceeds. We provide quarterly reviews, vendor reality checks, and board update support as needed.
Retained advisory only when strategic value is clear to both parties.
What You Get
Practical outputs designed for executive decision-making and board accountability.
Decision Assessment
Written analysis of your specific AI decision through 15-Dimension AI Governance Framework.
- • Risk identification
- • Commercial trade-offs
- • Governance gaps
- • Specific recommendations
Board Materials
Executive summary and presentation materials for governance oversight.
- • Risk summary
- • Regulatory considerations
- • Financial implications
- • Accountability framework
Strategic Counsel
Direct access for questions as your decision context evolves.
- • Vendor claim validation
- • Second opinions
- • Risk reassessment
- • Framework updates
Lead Advisor
Rich Bushnell
Rich brings 20+ years of governance, risk, and strategic decision-making experience across financial services, technology, and regulated industries. He has advised boards and senior leadership teams on complex decisions where commercial opportunity intersects with regulatory compliance and enterprise risk.
Experience
- • Sectors: Financial services, professional services, technology, public sector
- • Governance: Board advisory, regulatory response, risk framework design, accountability structures
- • Stakeholder engagement: C-suite advisory, regulator engagement, non-executive director support
Who This Is For
Our approach works best for specific situations and leadership contexts.
This Works When:
- ✓ You're facing an AI decision with material financial or reputational risk
- ✓ Board or regulators require governance oversight
- ✓ You need independent validation of vendor claims or internal proposals
- ✓ Profit opportunity exists but risk considerations create hesitation
- ✓ You value straightforward analysis over enthusiastic optimism
This Doesn't Work When:
- × You need implementation support or project management
- × The decision is primarily technical rather than commercial/governance
- × You're looking for validation of a decision already made
- × Budget constraints require lowest-cost option regardless of quality
- × You prefer confident promises over cautious assessments
Start a Conversation
If you're navigating an AI decision that requires governance oversight and commercial realism, we can help.
Start a conversation60-minute initial conversation. No obligation. Straightforward assessment of fit.